Brilliant Success Stories

Marshall's Jewelers

Tucson, Arizona

Because of the International Gem Show, Tucson is known to be one of the toughest retail jewelry markets in the country. "We needed a new vision for our stores and a whole new approach to marketing them," explains Rita Marshall of Marshall's Jewelers. "A friend of ours told us about Bruce Freshley and the Ideal Marketing Group. It was the perfect fit. In just the first two years, we doubled our sales volume and completely changed the direction of our company." Marshall's Jewelers is now by far the dominant jeweler in Southern Arizona, and one of the fastest growing jewelers in the country. "Bruce really understands this business, he's one of us. He's the best marketing consultant in the industry!"

Victoria & Rita Marshall, Marshall's Jewelers